Preview Mode Links will not work in preview mode

eX Podcast

I’ve started this podcast because I believe that companies have to think of themselves as employment brands if they hope to attract and retain talent. B2E (Business to Employee) branding gives a real competitive advantage to organizations that have the desire to bring the EX to life.

This podcast brings a different lens to the employee experience: a brand and customer experience angle, rather than a traditional HR angle.

Our guests, all thought leaders and disruptors in the EX space in their own way, come to this show to debate, discuss and share best practices on the key components that foster employee engagement and strengthen company culture; and also to spark the conversation on how to create positive employee experiences.

In our episodes, we cover multiple topics that touch and impact the employee experience, such as:
- the key components of a positive employee experience
- office space design and its impact on the company’s culture
- the employee journey map
- how design thinking, collaboration and innovation are intertwined
- employer branding
- employee engagement tools and measurement
- the place of technology in the employee experience.

If you're looking for in-person interactions with some of our guests, check out our series of local eX Summit events.

Sep 8, 2020

My eX Podcast guest this month is the ultimate culture engineer, modern elder and no BS Tom Frank. Tom has helped launch a multitude of business in the hospitality and tech sectors, with a focus on building an amazing culture as the foundation for future growth. Nowadays, through his Round World Management consultancy, Tom delivers, ‘Culture Alignment Workshops’, builds dynamic Culture Alignment Platforms for his clients around the country, and speaks at conferences and conventions on the topic of culture and leadership development.

"Just imagine how amazing it would be if everyone in your company worked with the same values, beliefs and aspirations." Tom Frank’s culture engineering work does just that.

As Tom said to me during our discussion, “my heart goes out to HR people today. The job that most of them applied for when they were hired is often not the job they are being asked to do today. For many people, ‘culture’ was not on the job description and perhaps not on their resume.... or their skill set.”

Today with Tom we talk about:
– What it means to have a people-centered workplace
– Why we must lead with intention and make all people inside our organizations visible
– What’s f-ed up with HR today
– His ‘I’m essential” project

Note: you can follow Tom on LinkedIn, at Round World Management and learn more about his I’m Essential project.

If you want to send me feedback, suggestions for future topics or guests, you can reach me at or on Twitter @eX_Summit. 

Interested in learning more about Business To Employee Branding (B2E branding)?

Interested in sponsoring or speaking at the next Employee Experience Summit (eX Summit)?