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eX Podcast


I’ve started this podcast because I believe that companies have to think of themselves as employment brands if they hope to attract and retain talent. B2E (Business to Employee) branding gives a real competitive advantage to organizations that have the desire to bring the EX to life.

This podcast brings a different lens to the employee experience: a brand and customer experience angle, rather than a traditional HR angle.

Our guests, all thought leaders and disruptors in the EX space in their own way, come to this show to debate, discuss and share best practices on the key components that foster employee engagement and strengthen company culture; and also to spark the conversation on how to create positive employee experiences.

In our episodes, we cover multiple topics that touch and impact the employee experience, such as:
- the key components of a positive employee experience
- office space design and its impact on the company’s culture
- the employee journey map
- how design thinking, collaboration and innovation are intertwined
- employer branding
- employee engagement tools and measurement
- the place of technology in the employee experience.

If you're looking for in-person interactions with some of our guests, check out our series of local eX Summit events.

Dec 18, 2017

The function of human resources departments has remained the same for over 100 years. That’s all about to change.

It is believed that the first human resources department was established by The National Cash Register Company in 1901 following a bitter strike. Then referred to as “personnel,” the new department’s role was largely compliance-based, and focused on record keeping, workplace safety, wage management, and employee grievances.

“A hundred years later, a lot of organizations are still running HR that same way; focusing on risk, focusing on compliance, focusing on the transactional side of it, but there’s this whole new era, and things like unions and pensions and transparency of the workplace have changed,” says Jason Averbook, CEO of the Marcus Buckingham Company, a Beverly Hills-based management training and consulting firm.

This week’s guest is Bryan Brenner, speaking with me from Indianapolis. Bryan is the CEO of First Person, a strategic business advisory that helps organizations of all sizes become better businesses by developing starter people strategies.

Today with Bryan we will talk about:
- How the HR function is changing.
- Why employees provide a real competitive advantage to their organizations.
- Why and how companies must address their employees’ needs to keep them engaged.
- How organizations can apply customer experiences principles to the employee side.

Note: you can follow Bryan on LinkedIn, Twitter and First Person on LinkedIn, Twitter, Facebook and Pinterest.

This week's eX Podcast is sponsored by Structural. Structural unleashes the potential of people and teams by giving organizations real-time, mobile access to employee data. Find, engage, and retain talent with the Structural Employee Success Platform. eX Podcast listeners can visit Structural.com/expodcast to get access to the latest employee experience resources, including the Employee Success Playbook featuring 10 research-backed methods to improve business outcomes.

If you want to send me feedback, suggestions for future topics or guests, you can reach me at svincent@exsummit.com or on Twitter @eX_Summit. 

Thanks for listening.

Interested in learning more about Business To Employee Branding (B2E branding)?

Interested in sponsoring or speaking at the next Employee Experience Summit (eX Summit) in your city?